Ford Joins Leading Companies Calling for Federal Investment in Clean Aluminium

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Hey there, aluminum aficionados! Rina Meng here, your go-to gal for all things aluminum. Today, I’ve got some exciting news that’s sure to make your wheels spin and your taste buds tingle. Buckle up and get ready for a wild ride as we delve into the world of clean aluminum and the big players advocating for its federal investment.

Picture this: a collective effort to breathe new life into the struggling American aluminum industry. We’re talking big names like Ford Motor Co., General Motors, Pepsi Co., Ball Corp., Rivian, and SunPower. These heavyweights have joined forces and penned a letter to none other than Jennifer Granholm, the U.S. Department of Energy (DOE) Secretary, championing the cause of federal investment in clean aluminum production. Talk about a dream team!

Now, you might be wondering what all the fuss is about. Well, my friend, it’s all about preserving and expanding domestic aluminum manufacturing while embracing the power of clean energy. And let me tell you, it’s a match made in aluminum heaven! These industry giants are proposing to leverage the Inflation Reduction Act (IRA) to secure a sustainable supply of clean energy. It’s like finding the perfect balance between style and substance, just like a sleek aluminum profile.

But wait, there’s more! Cynthia Williams, the Global Director of Sustainability, Homologation, and Compliance at Ford, is leading the charge. She’s all about carbon neutrality by 2050 and understands the pivotal role that domestically sourced, low-carbon primary aluminum plays in achieving those sustainability goals. In a press release, she highlighted the tremendous opportunity the Inflation Reduction Act presents for the Department of Energy to prioritize American-made, clean sources of aluminum. It’s like giving aluminum a passport to a brighter, greener future!

Now, let’s talk about the letter itself. It’s making waves, my friends. It’s not just some hidden gem tucked away in a dusty drawer. No, no, no! This letter is making its presence known. It’s been published on, and if that’s not enough, it’s even graced the pages of five newspapers in full-page ads. These companies mean business, and they want the world to know.

And what’s the urgency, you ask? Well, it’s all about modernizing the aluminum industry right here in the good ol’ United States of America. We’re talking about sectors like automotive, beverage packaging, and renewable energy, all heavily reliant on aluminum. It’s like aluminum is the secret ingredient that makes everything better. Think about it: from your favorite soda can to the sleek body of an electric vehicle, aluminum is there, shining bright like a star.

Ramon Arratia, the Chief Sustainability Officer for Ball Corporation, is another voice in this aluminum symphony. He’s all about reducing greenhouse gas emissions, and he sees this as the perfect opportunity for the Biden administration to accelerate the decarbonization of primary aluminum refining and smelting in the U.S. Let’s make America the shining beacon of clean aluminum production, shall we?

But it’s not just about the here and now. We’re playing the long game, my friends. The signatories of this letter recognize the critical role aluminum plays in various industries, from food and beverage packaging to clean energy technologies like solar panels and wind turbines. The demand for aluminum is skyrocketing, and we need to be ready to meet it head-on. It’s like aluminum is the superhero of materials, swooping in to save the day!

Now, let’s address the elephant in the room: the challenges facing the U.S. primary aluminum industry. Rising electricity costs, limited access to low-cost renewable energy, and insufficient federal investment have dealt some heavy blows. We’re talking layoffs, production cutbacks, and even closures. It’s like aluminum is in a boxing match, and it’s taking some hard hits. But fear not, my friends! There’s hope on the horizon.

The U.S. Department of Energy holds the key to revitalizing the primary aluminum industry. With the help of IRA funds, we can reduce emissions from manufacturing processes and power supplies. Right now, DOE officials are sifting through applications from aluminum companies eager to invest IRA funds for these very purposes. It’s like a breath of fresh air for the aluminum industry, a chance to dust off its shoulders and rise to new heights.

Adam Chrisman, the President of SunEarth, knows the importance of supporting American manufacturing and embracing low-carbon aluminum. Their dedication to reducing environmental impact and promoting domestic content is admirable. It’s like they’re waving the flag of sustainability, shouting from the rooftops that clean aluminum is the way to go.

But here’s the kicker, my friends. The aluminum industry’s reliance on fossil fuels has put its future in jeopardy. Power supply costs are eating away at profits, and smelters have been forced to scale back operations. It’s like aluminum is caught in a tug of war between old and new. On one side, we have the volatile fossil fuel prices, and on the other, the declining electricity prices of renewable energy sources like wind and solar. It’s time to cut the cord and embrace the clean energy revolution!

So, what’s the bottom line? These companies are advocating for low-cost electricity supplies in the short term while investing in long-term, cheap, renewable energy sources. It’s like they’re planting the seeds of a greener tomorrow. With federal investment and a commitment to clean aluminum, we can secure a sustainable future for the American aluminum industry. It’s like aluminum is the phoenix rising from the ashes, ready to soar to new heights!

Overall, my aluminum aficionados, it’s an exciting time to be in the aluminum industry. With Ford, General Motors, Pepsi Co., Ball Corp., Rivian, and SunPower leading the charge, we’re on the cusp of a clean aluminum revolution. Let’s raise a toast to a future where aluminum shines bright, where sustainability and growth go hand in hand. Thank you for joining me on this aluminum adventure, and remember, when life gives you aluminum, make something extraordinary!

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